Data-Driven GTM Planning for 2026: A Strategic Framework

Webinar Details:

North America: 10:00am PT | Tuesday, September 9th, 2025

EMEA: 10:00am BST | Wednesday, September 10th, 2025

As revenue teams prepare for a more complex and competitive B2B landscape in 2026, successful go-to-market planning will hinge on clarity—knowing where to focus, how much to invest, and how to measure progress.

This webinar introduces a practical planning framework that simplifies GTM decision-making into three core components:

Right ICP + Right Budget + Right Metrics.

You’ll walk away with a strategic lens and actionable tactics for:

• Defining and refining your ICP using a data-driven framework
• Guiding budget and resource allocation through GTM pathways
• Aligning metrics and operationalizing your GTM strategy

Whether you’re building a full-year plan or refining existing strategies, this session offers a structured approach to GTM planning that connects market insight with operational execution.

Perfect for teams in marketing, revenue operations, and go-to-market strategy who want to approach 2026 planning with more confidence, focus, and clarity.